Mahum Asad Couture – Luxury Pret, Formal Wear & Custom Designs Made in Pakistan

At Mahum Asad Couture, we design with purpose. Every outfit is more than just fabric, it's a feeling. Whether you're dressing for a quiet moment or a grand occasion, our clothing is meant to bring out your natural elegance without the extra noise.

What Makes Us Different

• No mass production: Every piece is made in small, focused batches.
• Attention to detail: Stitching, color, and shape are carefully checked.
• Clear design language: We don’t chase trends; we create timeless looks.
• Personal support: Real humans to help you before and after purchase.

What You’ll Find in Our Collections

Luxury Pret

Luxury Pret Dresses are stitched, ready-to-wear outfits designed for comfort, beauty, and ease. Each piece is wearable right out of the box. Great for events like Eid, dinners, and small ceremonies.

• Materials: Organza, chiffon, cotton net, silk
• Styles: Straight shirts, flared shirts, trousers, dupattas
• Details: Lacework, tilla, gota, subtle embroidery

Formal Wear

Our Formal Dresses are made for weddings and celebrations. We use fine materials, soft tones, and careful handwork to create clothes that feel special without being overdone.

• Reign A/W: Winter-ready luxury
• Gul Posh: Bloom-inspired pastels
• Soiree: Soft glam for evenings
• Rang-e-Wafa: Heritage meets modern cuts
• Signature Formals: Timeless elegance

Unstitched Fabric

For those who prefer custom tailoring, our unstitched options give you freedom. You’ll receive embroidered shirt panels, matching dupattas, and fabric for trousers ready to be stitched your way.

• Tailors you trust
• Made-to-measure outfits
• Creating your own look while using our signature style

Studio-Finished Craftsmanship

Every Mahum Asad outfit is developed from concept to completion in our Lahore-based studio. We choose the fabric ourselves, work directly with our karigars (artisans), and personally check every finished piece.

Style Guide: What to Wear and When

• Daily Elegance: Luxury Pret
• Eid or Family Event: Luxury Pret or Formals
• Mehndi / Dholki: Formals (Gul Posh, Reign)
• Nikah or Engagement: Signature Formals or Reign
• Custom Fitting: Made-to-order Formals

How to Place an Order

• Browse collections online
• Select your design and size
• Choose stitched or unstitched (if available)
• Add to cart and checkout
• We’ll confirm your order through call or WhatsApp
• Delivery within 5–7 working days (Pakistan-wide)

Shipping & Delivery

• Free delivery on all orders across Pakistan
• Studio pickups available in Lahore (by appointment)
• Weather or fabric delays are communicated in advance
• Each outfit is packed with care to maintain quality in transit

Custom Stitching Options

We offer basic customizations such as:

• Sleeve length
• Shirt length
• Dupatta fabric switch
• Trouser style (straight, flared, cigarette)

Just contact us on after placing your order, and our team will guide you.

For Brides & Wedding Guests

Whether you’re the bride, sister of the bride, or a close guest, we have styles to match your role. Book a studio visit to explore formal fabrics, try samples, and speak with our team in person. 💬 WhatsApp now to schedule your visit.